What
Sellers Expect from their REALTOR®
1. The REALTOR® should deliver what they said they would at
your listing presentation.
2.
The REALTOR® should take the time to make honest
recommendations to them about “getting their home ready to
show.” Provide them with the names of vendors who can do work
with them if they need the contact.
3.
REALTORS® should communicate. As a seller, you should
know what you can expect from your REALTOR®. Are
they going to contact you after each showing…or once a week…or
once a month? Will they communicate via e-mail or phone?
4.
A REALTOR® who is honest but tactful. Sometimes we do not want
to hurt our Sellers’ feelings so we spare them from the truth.
This ends up backfiring if they are not receiving offers on their
home. If the listing has not sold and you are close to the end of
the listing period, your REALTOR® does not want to have a “big
bomb” to drop on you.
5.
Realistic pricing: Sometimes REALTORS® take the listing at the
price the Seller wants but not the price the house should be listed.
What is important is that your REALTOR® do it honestly. Your
REALTOR® must say, “Mr. Seller, I have just shown you
why $400,000 is a great price for your home but you want to list
it for $500,000. I will take the listing for $450,000 but if in
30 days you have not received an offer and I can document all of
the showings I have had, we will revisit the issue of price because
we do not want your home to get stale on the market.”
6.
A good REALTOR® provides a marketing report. You should receive,
at least once a month, a written marketing report documenting showings,
marketing, feedback and any other information that will be helpful
to you in looking at the overall picture of your home.
7.
Your REALTOR® should provide information about contracts. Hopefully,
before you have ever received an offer on your house, you have seen
what a sample contract will look like. You will understand the various
pitfalls of the way the contract is written and you will know that
your REALTOR® will provide you with the very best information
they can to navigate the contract and provide you with excellent
real estate acumen.
8.
Once the contract is written, I take the contract and extrapolate
all of the important dates into one document and e-mail it to my
clients. You are then able to follow along with what is going to
happen next and know that I am on top of your transaction. I usually
provide the same list to the Agent for the Buyer as well so that
we are all on the same page.
9.
The Seller wants the REALTOR® to explain the inspection report.
Once the home is inspected and the report is delivered, your REALTOR®
must be actively involved. I always tell my Sellers, “What
is the mission? To get your house sold? We will work through any
inspection issues that are presented to us.”
10.
The Seller wants the REALTOR® to always follow through. I dot
my I’s and cross my T’s. All of my transactions close
because if there is a problem I know about it immediately and do
everything I can to address the issue at hand.
11.
A REALTOR® who goes to the Closing to ensure the Seller’s
interests are represented right to the very end of the transaction.
Our team of professionals is dedicated to delivering service to
each and every seller far above your expectations. Give us a call
today to find out how we can help you sell your home at the highest
possible price on the best possible terms in the shortest amount
of time.
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